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Keith® Walking Floor® parts, workshop and floor replacement service. Newton Trailers is the UK's leading supplier of Walking Floor® parts.
KEITH International Trademarks (PDF 10kb)
The WALKING FLOOR trademark can be used only when describing specific material handling systems designed and manufactured by KEITH Mfg. Co. It is not appropriate to use the WALKING FLOOR trademark to describe any other system. KEITH and WALKING FLOOR are the registered worldwide trademarks of KEITH Mfg. Co. As intellectual property, they are valuable assets to the corporation and its affiliate companies. Trademarks must be used properly. We request that these guidelines be followed for all uses of trademarks.
Always use a trademark as an adjective, accompanied with the appropriate noun. Because they are adjectives (identifying or descriptive words), trademarks cannot be pluralized or possessive. Nouns that commonly accompany the WALKING FLOOR trademark include: System, material handling technology, unloader, conveyor, equipment, etc.
Always use the proper spelling and always use trademarks and logos in the manner they were intended to be used. In addition to the name, many logo-type styles are trademarked. Therefore, do not change logos in any way, including fonts.
The trademark symbol is required for prominent uses. This includes titles, headlines, labels, brochures, signage, web sites, data sheets, estimates, etc.
The trademark symbol is required on the first use of the trademark in the body copy, even if the symbol has been used in accordance with the most prominent use rule.
The trademarks held by KEITH Mfg. Co. should be properly noted in a trademark legend no smaller than 6-point type size. It typically appears at the end of a document or advertisement or on the back page of a brochure or flier. Although, it may placed in other locations.
If you have questions regarding trademark usage, please contact the KEITH Mfg. Co. Media Department.